About this course
Plan integrated digital campaigns that connect audience needs, content, channels and measurable business goals. This Rihuum course is designed for paying students who want guided practice, measurable progress and a portfolio-ready outcome. The curriculum contains eight complete lessons, graded knowledge checks and a capstone project: a 90-day multichannel marketing strategy.
Capstone project
a 90-day multichannel marketing strategy
What you will be able to do
- Explain the essential principles of Digital Marketing Strategy.
- Use marketing plan, analytics dashboard, content calendar in a structured workflow.
- Test work against quality, security and operational criteria.
- Complete a 90-day multichannel marketing strategy and present the supporting evidence.
Tools and learning resources
Capstone project
a 90-day multichannel marketing strategy
Certificate requirements
Complete every lesson and achieve the required passing score in the graded knowledge checks. The certificate includes a public verification code.